What Does a Graphic Designer Do?

Learn About the Salary, Required Skills, & More

Artist working from reference on a digital tablet

Graphic designers create visual factors, such as pix, illustrations, and text, to talk messages through digital, print, and other forms of media. Also known as photograph artists, they are able to expand designs for magazines and newspapers, web sites, packaging, video video games, promotional shows, advertising materials, and greater.

Graphic Designer Duties & Responsibilities

The process usually requires the capability to do the subsequent work:

  • Determine the scope of a challenge with the aid of assembly with clients or the innovative director of a organisation
  • Present feasible layout concepts to clients or colleagues
  • Use virtual equipment and software program, which include instance, photo editing, and format software, to create designs
  • Create visual factors along with trademarks, snap shots, and illustrations
  • Design layouts for initiatives, and determine which hues, pix, and fonts to use
  • Incorporate feedback and adjustments endorsed by way of customers or the business enterprise's innovative director
  • Prepare virtual documents for production

Graphic designers need to frequently paintings with some of stakeholders to finish initiatives and be cushty running on multiple iterations underneath tight cut-off dates.

Graphic Designer Salary

A photo designer's salary can range relying on region, revel in, and whether they're working for themselves or a organization.

  • Median Annual Salary: $50,370
  • Top 10% Annual Salary: $eighty five,760
  • Bottom 10% Annual Salary: $29,610

Source: U.S. Bureau of Labor Statistics, 2018

Education, Training, & Certification

Beyond getting the proper training and training, having a portfolio of image design paintings to reveal potential employers is important to landing a job in photo design.

Education: Most jobs on this subject require a bachelor's degree in photograph layout or a diploma in a related discipline with technical training in photo layout.

Certification: The nature of the task usually calls for the usage of unique kinds of software program and digital tools. Although certification is not required to apply those tools, graphic designers can regularly earn it thru programs provided via makers of the software program or third events. This can show a degree of competence and might provide a jobseeker with a aggressive advantage.

Continuing schooling and staying on pinnacle of latest traits in design, modifications in patron tastes, and new software, is critical to success on this ever-evolving discipline.

Graphic Designer Skills & Competencies

In addition to formal training and technical capabilities, a graphic layout career requires the subsequent tender skills. These are non-public characteristics one is either born with or acquires via life revel in.

  • Creativity and artistic potential: Graphic designers need to be able to create particular visuals that specific ideas and concepts
  • Listening abilties: This is important to understanding a customers' wishes.
  • Verbal verbal exchange: You should also be capable of simply present and explain your thoughts to customers.
  • Comfort with technology: This sort of paintings frequently depends on the use of many kinds of virtual tools and software program.
  • Time control capabilities: The tight time limits and simultaneous projects that often include this work require the ability to prioritize duties.

Job Outlook

The Bureau of Labor Statistics predicts best four% activity boom for photo designers usual between 2016 and 2026, that's slower than the average for all occupations. However, the activity outlook varies via enterprise. The BLS predicts that image design jobs in conventional publishing (magazines, newspapers, books, and so forth.) will decline by way of 20% throughout the length, but photograph layout jobs related to virtual offerings will develop through 24%.

Work Environment

Graphic designers are regularly employed by means of specialised design offerings firms, advertising and marketing corporations, and publishers. Some are freelancers, this means that they work on a process-with the aid of-activity basis, commonly for exclusive customers.

Work Schedule

Most picture layout jobs are complete-time, but longer hours are required when there are drawing close closing dates. Freelancer hours can vary from element-time to busier than complete time.

How to Get the Job


You can locate hundreds of alternatives for accredited schools for graphic design through the National Association of Schools of Art and Design.


Use digital structures, such as Behance or Dribble, to host your portfolio.


Popular structures for task looking in the photo layout industry are Media Bistro, the Association for Professional Design (AIGA) job board, and Creative Hotlist.

Comparing Similar Jobs

People inquisitive about photograph layout may additionally pursue the following careers, which are indexed along with their median salaries:

  • Multimedia artists and animators: $72,520
  • Art directors: $ninety two,780
  • Set and Exhibit Designers: $fifty four,270

Source: U.S. Bureau of Labor Statistics, 2018